Orchestras across the country are taking a hit to their donor bases. Yet many orchestras have sustained fundraising growth by inspiring their most loyal donors—from $100 to $100,000—to give more. On Tuesday, August 19, the League of American Orchestras will present “How to Keep Revenue Up as Donor Counts Decline,” a 60-minute webinar that will provide clear, actionable steps to retain and grow core donors while continuing to engage and convert new supporters despite a challenging environment. The result? Immediate cash flow and a more resilient Annual Fund. Catherine Heitz New, Chief Executive Officer of RSC Associates, will draw on RSC’s proven methods—tested across orchestras of all sizes—to show how to increase individual giving revenue and ensure your orchestra remains strong in a shifting landscape. The content of this webinar was developed by the League and RSC Associates.
Full participation in “How to Keep Revenue Up as Donor Counts Decline” is applicable for 1.0 point in Category 1.B -Education of the Certified Fund Raising Executive International application for initial certification and/or recertification.
“How to Keep Revenue Up as Donor Counts Decline” takes place on Tuesday, August 19 at 3:00 p.m. Eastern/Noon Pacific Time. If you can’t attend the webinar live, register to receive the recording. Questions? Please contact League Member Services at member@americanorchestras.org. Learn more and register at https://americanorchestras.org/event/how-to-keep-revenue-up-as-donor-counts-decline/.



