In a recent webinar, the Wallace Foundation explored the findings of their Building Audiences for Sustainability initiative, which awarded $41 million to 25 performing arts groups, including orchestras, for projects to build new audiences across multiple demographics. Mieko Hatano, executive director of the Oakland Symphony, and other webinar participants took an in-depth look at strategies that worked, those that didn’t, and other key findings, including implications for arts organizations pursuing their own audience-building efforts. Learn more and watch the recording at