Orchestras are familiar with sharing multicamera footage of live performances, but video can be much more. In the “Maximizing Video in Your Orchestra’s Digital Strategy” webinar on Tuesday, March 19, Maarten Walraven of Symphony.live will explore the transformative power of video and its pivotal role in promoting the online presence of orchestras. In the webinar, Walraven will discuss innovative approaches for leveraging video for promotional campaigns, including how to use video content to build on an orchestra’s unique selling points, and will provide strategies and tactics that will help amplify the emotional resonance of an orchestra’s music through visually compelling storytelling. The content of this webinar was developed by and sponsored by Symphony.live.

“Maximizing Video in Your Orchestra’s Digital Strategy” takes place on Tuesday, March 19, at 3:00 p.m. Eastern / noon Pacific Time. If you can’t attend the webinar live, register to receive the recording. Learn more and register here. Questions? Contact League Member Services at member@americanorchestras.org.